WallPops, a new twist on wallpaper, uses adhesive technology to create peel & stick wall art. Originally introduced in 2006, WallPops first generation consisted of 12 solid colors and four patterns. Currently the WallPops brand has expanded, now in its 5th generation, to include over 42 colors and patterns as well as dry erase products and wall art kits. Do to the brand’s rapid growth, WallPops’s packaging graphics had to be updated to build in flexibility to accommodate new products and their packaging.